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Campaign Planner for Integrated This workbook is designed to help students prepare and present a professional campaign in conjunction with their advertising, promotion, or IMC text. Using a 10-step guide, the Campaign Planner for …
Digital Interactive TV and The book shows how digital-interactive television (digiTV) will affect the relation between the broadcaster and the consumer. Standardization processes, technological paradigms, and application …
The Meaning of the “Rapoport is concerned with the meanings which buildings, their contents, and their inhabitants convey, and the conclusions which can be drawn therefrom for procedures of architectural design to …
Statistical Consulting A Guide This book is ridiculously overpriced! First of all, one book will not make you a communicator especially in the sciences because every situation is as different as the people involved. Second, …
Science of Coercion Communication This is a bad book. It is full of sly innuendo, tabloid reporting, and blatant propaganda: scholasticism posing as scholarship. A quotation and some facts suffice to indicate the degree of its bias. …
Powerline Communications Power line-based communications networks: research, standards, applications, economics, and more. * The state-of-the-art in power line communications: high-speed Internet access and beyond * …
Clinical Decision Making in This book addresses assessment and intervention for children and adolescents with developmental language disorders. The first section discusses assessment and target selection for children across a …
Intercultural Communication A Practical Successfully communicating with people from another culture requires learning more than just their language. While fumbling a word or phrase may cause embarrassment, breaking the unspoken cultural …
Communicating Science New Agendas Science communication has become increasingly popular in journalism and mass communication as the media offer more scientific and technological information to the public. This volume explores the …
Automatic Speech Recognition on As cellphones become ever more popular, and computational costs continue to fall, the prospect of ASR over wireless networks is attractive. So too is the use of ASR over the Internet (VoIP). The …